The 8th Japan to Global Bootcamp was successfully held, providing a valuable platform for Korean companies to share strategies and success stories for entering the Japanese market. Experts from various industries including AI, security, logistics, and entertainment participated to share their experiences and insights. Notably, CDO Chiyoung Oh of JIRAN Family presented a vision for collaboration between Korean and Japanese companies and global market expansion, emphasizing that the combination of Korea’s swift execution and Japan’s excellent quality management can create explosive synergy.
The event featured presentations on actual Japanese market entry experiences and strategies, including “Direct Sales Learned in Japan” by CEO Siwon Choi of Channel Corporation and “LINE WORKS Japan Market Challenge” by CEO Sungwook Heo of LIONICE. Participating companies shared that while the Japanese market is larger than Korea’s, it has higher entry barriers requiring three times more effort and time investment than Korean market experience. They emphasized the importance of systematic approaches and localization strategies for success in the Japanese market.
Various companies including Lunit, Modusign, Techtaka, and LINKFLOW participated in this bootcamp, introducing their plans and strategies for entering the Japanese market. The participating companies shared a vision of using the Japanese market as a strategic base for global expansion, discussing ways to successfully settle in the Japanese market by leveraging geographical proximity and cultural similarities to strengthen global competitiveness. The Japan to Global Bootcamp will continue to serve as a bridge between Korean and Japanese companies, supporting the global market expansion of companies from both countries.
